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Tuesday, June 17, 2014

1.3.d Scope and relevance of Linguistic Anthropology

Linguistic anthropology is the interdisciplinary study of how language influences social life. It is a branch of anthropology that originated from the endeavor to document endangered languages, and has grown over the past 100 years to encompass almost any aspect of language structure and use.

Linguistic anthropology explores how language shapes communication, forms social identity and group membership, organizes large-scale cultural beliefs and ideologies, and develops a common cultural representation of natural and social worlds.
Dell Hymes was largely responsible for launching the second paradigm that fixed the name "linguistic anthropology" in the 1960s, though he also coined the term "ethnography of speaking" (or "ethnography of communication") to describe the agenda he envisioned for the field. It would involve taking advantage of new developments in technology, including new forms of mechanical recording.
A new unit of analysis was also introduced by Hymes. Whereas the first paradigm focused on ostensibly distinct "languages" (scare quotes indicate that contemporary linguistic anthropologists treat the concept of "a language" as an ideal construction covering up complexities within and "across" so-called linguistic boundaries), the unit of analysis in the second paradigm was new—the "speech event." (The speech event is an event defined by the speech occurring in it—a lecture, for example—so that a dinner is not a speech event, but a speech situation, a situation in which speech may or may not occur.) Much attention was devoted to speech events in which performers were held accountable for the form of their linguistic performance as such.
Hymes also pioneered a linguistic anthropological approach to ethnopoetics.
Hymes had hoped to link linguistic anthropology more closely with the mother discipline. The name certainly stresses that the primary identity is with anthropology, whereas "anthropological linguistics" conveys a sense that the primary identity of its practitioners was with linguistics, which is a separate academic discipline on most university campuses today (not in the days of Boas and Sapir). However, Hymes' ambition in a sense backfired; the second paradigm in fact marked a further distancing of the subdiscipline from the rest of anthropology.

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